Pareto USA’s basic sales training course enables entry-level talent to develop and apply the fundamental sales skills necessary to engage with decision-makers, enhance their careers, and help grow your business.
Listen to a quick introduction to our Sales Essentials course by clicking the play button on the right.
Austin Brown Course Leader
Our Sales Essentials course is designed for those beginning their first role in sales. Your salespeople will learn a range of the most successful selling techniques - from cold calling to building customer relationships. So, when you partner with Pareto USA as your sales skills training provider, we will help you realize the potential of your business and get the careers of your future sales superstars off to a hot start.
Pareto USA's Sales Essentials course helps beginning sales professionals build a strong foundation in skills they will use for the rest of their careers. This basic sales training program presents core sales techniques that are flexible and effective. We cover all critical elements of the sales process, from lead generation to cold calling. By the end of the course, learners will be ready to successfully handle the most common and demanding elements of their sales role.
We make sure this entry-level sales course stays practical, challenging, and fun to keep beginners engaged and motivated. The training also provides an excellent opportunity for learners to interact with others new to sales and make professional connections. With both strong basic sales training and professional support, they will be empowered to pursue an accelerated career in sales.
Course delivery is available both in person and virtually. Whichever you choose, we’ll make sure your salespeople engage in practical application, receive instructional support, and are challenged to develop the skills that will boost their careers and help your business rise above the competition.
Key Outcomes from Sales Essentials
Our specialist trainers will coach your salespeople through sales basics for beginners. By the end of the course, your talent will be able to:
Identify the attributes of a successful seller
Identify how to effectively use a consultative sales approach to drive sales performance
Demonstrate the 9 steps of the buying process and identify how to support a client’s progression through each stage
Demonstrate how to make a winning cold call
Effectively and professionally get past gatekeepers
Handle objections confidently and professionally to improve levels of client commitment
Training methods in this entry-level sales course emphasize interactive work focused on practical application.
As a sales course for beginners, this class will cover the following basic selling concepts and skills that every new sales professional should know:
Selling: What is selling?
Communication Skills: Getting the message across
Questioning and Listening: The power of asking the right things at the right time
Qualification: From lead generation and beyond
Features and Advantages: Explaining what’s in it for the customer
Booking a Meeting: Getting a foot in the door
Objection Handling: Overcoming hurdles
Closing: The importance of the end
Personality Profiling: Knowing your customer
Discover Our Other Sales Training Courses
Interested in our Sales Essentials Training Course for an Individual or Team?
If you are interested in developing your entry-level sales professionals or are ready to kickstart your sales career, get in touch to see how our Sales Essentials course can support you.
Complete the form below to request a callback.