With bonus-related pay, direct contact with clients and fantastic exposure, the role of the Business Development Representative is one that can offer lucrative opportunities for any graduate in the world of sales. Interested in playing a vital role in driving business growth? Taking charge of pushing organisations to the next level in their market? Discover how you could launch your career as a Graduate Business Development Representative.  

What’s involved?

At the most basic level, the Business Development Representative is in the driving seat for sourcing, generating and building new business for their organisation. This means you are responsible for identifying sales leads, sourcing new opportunities and potential clients. You will build on excellent communication skills and product knowledge to pitch to new and prospective clients, meaning that the likes of PowerPoint will rapidly become your best friend.

You will need to be creative and able to think outside the box; proactive in pursing new opportunities and strategic in your thinking and approach. The role of a BDR often crosses paths with the likes of marketing and finance, so commercial awareness and good business sense are essential.

Producing pitches and presentations, identifying, qualifying and speaking with business opportunities and tracking your leads will be daily tasks. Building business relationships with clients will also be essential.  

What do I need?

Its personal attributes that count over and above experience for graduates looking to launch a career as a Business Development Representative. Those considering the role will need:

  • Excellent communication skills

  • Drive and confidence

  • Commercial awareness

  • An interest in the world of business and marketing

  • Presentation skills

  • Initiative and a proactive attitude to driving new business

  • Strong negotiation skills

  • The ability to speak in public and interact with a diverse range of individuals and organisations, at all levels of business


What’s in it for me?

BDRs are considered an extremely valuable and highly-prized asset, essential for the success and growth in businesses across all markets and industries. A successful BDR can look forward to  

  • Commission-based pay, with starting salaries of $45K+.

  • Fantastic exposure to a range of different industry sectors

  • Networking and travel to visit clients

  • Lucrative progression opportunities, with chances to move into all areas of business

  • Clear progression routes with opportunities to move up to Business Development Manager, Senior Development Manager or even Marketing Director

  • The likes of a company car, company cell phone and travel opportunities, depending on the size of the organisation


Our experience placing thousands of successful graduates into Business Development roles across the US has shown that for those willing to work their way from the bottom up, the opportunities at the top of the ladder often fit a Business Development skillset. 

The invaluable skills and experience in project management, negotiation, communication and networking you will gain as a BDR will also give you the tools you need to step into any area of business: for the right graduate, the opportunities are endless. Think a career as a Business Development Representative is for you? Submit your Resume below.

21 years of excellence

Our Assessment Process

  • One


    Found a graduate sales role that captures your interest? Drop us a line with your CV.

  • Two


    The next step of the process is your competency-based telephone interview with one of our Graduate Management Team.

  • Three


    If successful in your telephone interview, we will invite you to one of our many assessment centres, held every week around the UK.

  • Four


    We don’t set out to place you into just any graduate sales job. Our goal is to understand and match you to the very best role for YOU.

  • Five


    What makes the Pareto Effect so unique? Well, we don’t just place & walk away. We provide free training & development.

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